Technology Entreprenuer Thinker. Builder. Hacker.

Driven by a passion to bring ideas to market that shape the way people work, interact, think and create. 


Marc Fleischmann is a serial technology entrepreneur with a long track record in enterprise and cloud software companies. He is currently CEO/President, Founder and Product Architect at Datera (reimagining data storage), Founder of the Open Source Business Alliance (Europe’s largest non-profit open-source ecosystem hub), and an investor in a number of high-tech ventures. Described variously as focused, passionate, humorous, decisive and dynamic, Marc is driving a company culture that reflects his own brand of energetic discipline and spirit.

Earlier, Marc was CEO and Founder of sMeet, one of Europe’s largest social gaming sites. Before, Marc launched and built Pixelworks’ Digital TV business. Before, at Transmeta, he executed key design wins at Sony, Fujitsu and NEC that were launched shortly before Transmeta went public. He started his career as an autonomous distributed systems architect at Hewlett-Packard Labs.

Marc grew up in Germany and lived in France and Italy. He loves turning ideas into companies, building game-changing teams, and racing classic cars. He holds B.S. and M.S. degrees in business and engineering from KIT, along with a number of patents in cloud, software and CPU technologies.

Marc Fleischmann


HP Labs.

After graduating with a business and an engineering degree from KIT, I was fortunate to join Hewlett-Packard Labs as Member of Technical Staff. I worked on autonomic distributed systems and attribute-managed storage – building the foundations of self-managing systems. If that sounds like today’s “cloud” – it was. HP Labs was way ahead of its time, and let us work on our own vision of the future of computing. I’m grateful for the research they let us do – most of my peers joined Google, yet HP Labs awakened a life-long passion for self-learning systems, and inspired my own business ventures.


In 1998 I left HP Labs to become an early employee at Transmeta, a software-defined microprocessor startup. There, I continued my quest for self-learning systems, pivoted the company to a low-power strategy for the mobile Internet, and developed disruptive low-power IP – that eventually helped making smartphones possible. Transmeta went on to become the biggest semiconductor IPO of the decade. One of my proudest accomplishments besides the technical and business success was that many of my team members had some of the most productive time of their life at Transmeta.


My latest venture is Datera, which I co-founded in 2013 to reimagine enterprise data storage. We created an enterprise data continuum that scales across capabilities and consumption models, technology innovation and obsolescence cycles, and across private and public clouds – automatically driven by applications. The result is a self-driving data foundation for the composable data center that delivers game-changing operational value to enterprise customers. Datera also marks one of those magic circles in life – I had explored some of its ideas way back at HP Labs, and was particularly excited when we won HPE as our first major OEM partner.


01. Select Experience.

05.2013 – Present, Santa Clara, CA
Founder, CEO/President, Product Architect
Reimagining enterprise storage to bring the cloud experience to data, funded by Khosla Ventures, Andy Bechtolsheim, Samsung Ventures, and Pradeep Sindhu. Drove product design and GTM. Built to 8-figure ACV (240% CAGR) and ~100 FTEs, raised $70M capital. Customers include Fortune 500 category leaders in travel, telecom and consumer goods. Closed OEM partners HPE, Fujitsu and Lenovo.
Long Run Technologies
10.2009 – Present, Cupertino, CA
Founder, Managing Director
Low-power IP development, trading and licensing firm, funded by Altitude Partners.
Long Run Technologies
10.2006 – 02.2008, Stuttgart, Germany
Board Member
Virtualization software company, cash-flow funded. Created VirtualBox, one of the premier desktop virtualization platforms. Acquired by Sun Microsystems in 2008.
Open Source Business Alliance
05.2005 – Present, Stuttgart, Germany
Europe’s largest open-source ecosystem hub. Catalyzed and marketed open source business solutions. 500+ active members, including HPE, IBM, RedHat, SAP, T-Systems, 20+ universities, the states of Baden-Württemberg and Bavaria.
Open Source Business Alliance
08.2005 – 09.2006, Mountain View, CA
Group Product Manager
Worldwide product management for Mediaroom (IPTV) BU. Led successful product launches at AT&T, British Telekom, Deutsche Telekom, Rogers, Swisscom, Telefonica, etc.
01.2002 – 08.2005, San Jose, CA
GM Digital TV BU, SVP Engineering and Product
Public video processor company, funded by Battery Ventures, Sequoia Capital and Focus Ventures. Strategic partnerships with Analog Devices, Dell, Intel, Seiko Epson, Toshiba. Launched and built Digital TV business to $120M revenue, helped growing Pixelworks from $60M to $200M revenue, named section 16 executive officer.
03.1998 – 01.2002 Santa Clara, CA
Senior Director of Software, Corp. Product Manager
Public software-defined x86 CPU company, funded by IVP, Deutsche Bank, Soros Fund Management, Vulcan Capital, etc. Strategic partnerships with IBM, Microsoft, Sony, etc. Pivoted company to a low-power strategy for the mobile Internet. Executed key design wins at Sony, Fujitsu, NEC and IBM. Biggest semiconductor IPO of the decade in 11.2000.

02. Education.

Karlsruhe Institute of Technology (KIT)
Karlsruhe, Germany
M.S., Business+Engineering,
1987 – 1995
Thesis with Hewlett-Packard Laboratories
Palo Alto, California
German (native)
English (fluent)
French (conversant)

03. Skills.

Turning ideas into companies
Thinking through first principles​
Mergers & acquisitions
Building high-performance teams​

04. Interests.

Cloud computing
Autonomous distributed systems
System architecture
Machine learning
Strategic partnerships
Mergers & acquisitions
Classic cars


Thought Leadership.